Life Storage Expands Partnership with the Western New York Super Rod Association

Self-storage provider commits to sponsoring two events for the 2017 racing season

Rochester, NY – July 27, 2017:  The Tread City Tire / Western New York Super Rod Association (WNYSRA) announced today that Life Storage, Inc. of Buffalo, New York has agreed to expand their support of the popular sportsman racing series, and as such will be a major race sponsor for two events in 2017.  Thus, the event this coming weekend on Sunday, July 30th, along with the event on Sunday, September 3rd, both at Empire Dragway in Leicester, NY, will officially be presented by Life Storage.

Founded in 1982, Life Storage, Inc. currently operates approximately 700 self-storage facilities encompassing over 49 million square feet in 29 states, making it one of the largest self-storage companies in the world.

Jason Oldfield, Co-Founder of the Tread City Tire / Western New York Super Rod Association, stated, “We are thrilled to have Life Storage not only continue as a major sponsor, but also increase their support for the 2017 racing season.  When people think of storage in Western New York, they think of Life Storage due to their enormous presence in the area.  So, while we know that this partnership will continue to help us reach new potential fans for our series, we also strongly believe that our existing fans and competitors will be very interested in learning more about the moving and storage products and services that Life Storage provides to their customers.”

The Chief Financial Officer of Life Storage, Andy Gregoire, stated, “I speak on behalf of everyone at Life Storage when I say that we are very excited about increasing our support of the Western New York Super Rod Association for 2017.  With our continued growth, we now have 28 locations from Buffalo to Syracuse, and we feel that this partnership provides us an excellent avenue to connect with our customers in the area, particularly those with an interest in motorsports.”  Gregoire continued, “Many people are not aware that in addition to our standard indoor storage facilities, Life Storage provides car, motorcycle, and RV storage, as well.   A very large percentage of motorsports enthusiasts also own a specialty vehicle of their own, and the Western New York Super Rod Association helps us reach those customers who are looking for a safe and secure location to store their prized possessions.”

The Tread City Tire / Western New York Super Rod Association kicks off its season this weekend at Empire Dragway, with races on both Saturday, July 29th and Sunday, July 30th.  For more information regarding this weekend’s events, including start times, visit the WNYSRA website at


About the Western New York Super Rod Association (WNYSRA):

The Western New York Super Rod Association was founded in 2014 to provide an outlet for some of the best heads-up, pro-tree competitors in western New York, southern Ontario, and northwestern Pennsylvania to compete in one of the longest running sportsman drag racing categories, IHRA’s Super Rod or NHRA’s Super Gas.  For 2017, the series will be comprised of 6 events to be run exclusively at the 2016 IHRA Division 3 Track of the Year, Empire Dragway, in Leicester, NY.  For more information, visit the WNYSRA website at, or find them on Facebook at


About Life Storage:

Life Storage, Inc. acquires and manages self-storage properties throughout the United States.  Headquartered in Buffalo, New York, Life Storage is one of the largest self-storage companies in the world, employing over 1,600 people and operating approximately 700 self-storage facilities in 29 states.  Life Storage, Inc. currently trades on the New York Stock Exchange under the symbol LSI.

For more information, please visit Life Storage on the web at

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